Pakistanis Donate Rs 5.9M Through Careem Super App Reward Points!

via https://youtu.be/rNlaiUXl0_8 5.9 million by Careem's users through its REWARDS program in Pakistan over the period of a year ending June 30, 2020. Careem saw an influx of donations across the region where it operates as customers looked to spend their Careem REWARDS points prior to them expiring. Careem Rewards are points that a customer earns on every rupee spent on a ride or order, that can be redeemed with numerous features within the application. With the recent launch of its Super App, Careem has expanded its Rewards programs, enabling customers to spend their points on donations, rides, food, shopping, credits, skywards miles, partner services, and entertainment. As part of the company’s Super App strategy, Careem is determined to innovate its services and build its REWARDS program further by partnering with local and regional service providers as well as charity organizations. Earlier this year, in collaboration with leading charity partners across Pakistan, Careem also introduced a ‘Donation Button’ providing a platform where customers can digitally donate COVID-19 testing kits to hospitals and items of essential needs to those who have been most impacted by the recent pandemic.